International Media Cultural Work
Curating – Communicating – Managing in Digital Media Culture
Are you interested in digital culture, art and technology?
Do you want to become an innovative leader in this field?
Do you want to make audiences and individuals understand digital media, grasp it, touch it, critically as well as creatively? Do you want to work in a professional field which merges aesthetics, cultural concepts, media technological methods, pedagogical considerations, and managerial steering strategies? If yes, our Master’s degree program International Media Cultural Work might be for you!
Program Specializations:
The program offers specializations in five core areas:
- curating, managing and communicating in media culture
- creating and producing media artistic formats
- media aesthetic and cultural education
- 3D-Audio and 360° Fulldome media
- AR/VR in sound and vision
The Master´s program International Media Cultural Work (IMC) addresses to
- Media makers – because they can expand their knowhow and abilities of expression by latest technologies e.g. Fulldome Cinema, VR- and 3D-Audio and other immersive media.
- Media artists and curators – because IMC gets them in touch with new perspectives and latest concepts by which they can deepen their curatorial, artistic and pedagogical approaches, and this will empower them to lead future discourses and practices.
- Journalists – because they’ll experience how imaginatively, unconventionally and creatively they can work in the field of media cultural facilitation and an expanded field of journalism.
- Technology enthusiasts – because they’ll get in touch with the innovative spectrum of latest technologies enabling them to to present digital content in new, stunning ways and facilitating it to the general public.
- Management experts – because this program conveys advanced knowledge and methods of strategies, organization, self organization, finances, negotiation and leadership skills in and with media.
- Networkers – because International Media Cultural Work brings students from all over the world together and enables them to build up directly their individual international networks and intercultural competences.
- Researchers– because they can build up, develop and foster their research interests and abilities, under the qualified supervision of experienced and reknown supervisors in scientific, scholarly as well as in artistic research.
If you want to work successfully in digital media, knowledge and knowhow of the framework is a huge professional bonus. Being aware and being able to steer how media productions and digital culture can be facilitated to society, will ensure the sustained acceptance of high quality production. Based on this, you can develop audiences, foster them, and solidly build up your career and leadership prospects.
For comprehensive info, download our flyer.
For clarifying first questions and how to submit your application: contact our Student Service Center SSC.
An interview with the Master degree’s director Prof. Breitsameter is available here.
Our Master’s degree program in 4 Minutes
Program
The Master program International Media Cultural Work (IMC) consists of three foundation semesters and possibly an internship depending on the student’s academic history: Applicants with a 7-semester undergraduate or a graduate degree study 3 semesters, while candidates with a 6-semester Bachelor’s degree must complete an internship before their final master project.
The overall course program is finely balanced between compulsory courses (Transdisciplinary Media Cultural Projects/TMCPs) and the program’s elective courses (Electives).
Combining and merging of theoretical knowledge with practical strategies are strongly supported within International Media Cultural Work.
While the project module of the IMC program focuses upon merging theoretical knowledge, cultural concepts, technological methods and managerial steering strategies, the elective courses (Electives) open up numerous opportunities for a more in-depth experience of strategies and research. Electives within the field of “Curating and Communicating” are complemented by Electives from the field of “Management and Technology”, thus fostering the student’s individual profile and his/her employability. The final semester is dedicated to the student’s master project/thesis.
Team-based, transdisciplinary and intercultural
Transdisciplinary Media Cultural Projects are the central modules of our Master´s program. They are obligatory, and are credited with 15 CPs. Knowledge is not frontally communicated, but is conveyed under the supervision of an transdisciplinary expert teaching team, specialized in the areas of media cultural discourses, curatorial and communication approaches, project development and practical realization as well as cultural management and public relations. Numerous lectures and workshops held by reknowned media cultural experts complement the project work.
Each semester the students perform media cultural projects (e.g. exhibitions, workshops, educational programs) in teams of four to ten students. Students with different skills from their undergraduate studies work in these teams closely together to bring their knowledge, methods and experience to the project. They learn strategies of other media cultural forms and develop transdisciplinary skills.
Electives
Elective courses complete the project work. They consist of cultural discourse and critique, curatorial, communicational and educational strategies, audience development as well as leadership methods and innovative concepts from the perspective of cultural management and economy, media cultural institutions, technology and media arts.
By choosing six electives (three per semester) you can create your own focus and profile. You can chose from two different elective catalogues:
Curating and Communicating
- Media, Culture and Technology: Historical and future perspectives
- Curatorial Strategies: Concepts and Applications
- Bringing Media Theory and Discourse to Practice
- Media Aesthetic Education Lab
- Independent Project
- Interculturality and Inclusion in Media Cultural Work (SUK)
- Avantgarde in Digital Media
- Leadership by Arts
Management and Technology
- Leading People and Teams
- Media Cultural Economy and Artistic Entrepreneurship
- Audience Research and Development
- Media Cultural Project Management
- Media Cultural Strategies in Corporations and Institutions
- Media, Entertainment and Event Law (SUK)
- Marketing, Publishing and Public Relations
- Advanced Event and Display Technologies
- Emerging Technologies